Types of Memes

Original Memes

• Crisis
• Mission
• Problem Solving
• Danger
• Opportunity / Loss
•  Food
• Sex

Secondary Memes

• Obeying Authority
• Skepticism
• Belonging
• Distinguishing Yourself
• Caring
• Approval
• Tradition
• Evangelism
• Faith
• Familiarity
• Making Sense
• Fun / Entertainment

Source: Virus of the Mind: The New Science of the Meme by Richard Brodie (2009)